Kielecka Gourmet and Grill Mustard are now available in plastic PET bottles. The packaging has been prepared with the beginning of barbecue season in mind.

The new design of Kielecka Mustard is aimed at increasing the appeal of the product and expanding its existing group of customers. Using a modern, fully transparent plastic allows for emphasizing and underscoring the highest quality of the product itself. An important advantage over its top competitor and at that same time the market leader is the slightly greater volume - 320g.  The observed trends reveal that it is volume which enjoys a growing popularity among consumers - especially during the barbecue season.


Kielecka Gourmet and Grill Mustard are among the most popular mustards in the product offering of WSP Społem. In the decision to introduce a new type of packaging, we searched for material which would most of all guarantee to preserve all the advantages of the product (as is the case of the glass jars) while at the same time be ergonomic and appealing in its design, and adequate for the high quality of our product. We were able to marry a modern, distinguishable shape with an appropriate design in PET bottles. Thanks to this solution, we hope to increase our sales in the period of increased demand for products in this category.  – says Wiesława  Gawrońska, Vice President of Commercial Operations at WSP Społem Kielce.