
WSP Społem, the producer of Kielecki Mayonnaise with the beginning of the New Year commenced a series of aggressive promotional actions. After its 50th anniversary, Kielecki is entering its next half century with a smash – together with the “Win Twice! For yourself and disabled children!” lottery. The action started on February 1st and will continue until the end of May. In total there is over 100,000 PLN to win.
This promotion has a different and special characteristic – half of each won amount will be awarded directly to the winner, while the other half will go to support a Public Service Organization indicated by the winner. Hence the name of the lottery – Win Twice! For yourself and for disabled children! And so, thanks to the Kielecki Mayonnaise you can do something good for yourself – literally and metaphorically.
Every person can take part in the promotion who purchases an especially marked jar of Kielecki Mayonnaise and will send an SMS text message with a unique code found under the twist top band. Every month I main grand prize winner will be drawn, the prize being worth 22, 222 PLN and additionally, every week consumers can win a smaller prize in the amount of 2 000 PLN.